Saimaa in the media

Discover how international media, travel writers and content creators have experienced the Lake Saimaa region – from its nature and culture to local life and unique experiences.

National Geographic | 10.8.2026

The 'Coolcation' is Trending - Here's Where You Should Go in Europe

National Geographic highlights Lake Saimaa as one of Europe’s top destinations for a “coolcation” — a growing travel trend focused on cooler climates and outdoor experiences. The article celebrates Lake Saimaa region’s fresh air, forested shores, thousands of islands and unique wildlife, including the endangered Saimaa ringed seal.

National Geographic

National Geographic | 22.6.2026

Europe’s secret lakes – 6 destinations without the crowds

National Geographic names Lake Saimaa as one of six of Europe’s best lesser-known lake destinations for travellers looking to escape the crowds. The article highlights Saimaa’s vast network of islands and waterways, rich wildlife and traditional Finnish lakeside living - from sauna and swimming to the rare Saimaa ringed seal - while recommending Mikkeli as excellent bases for exploring the region.

National Geographic

El Mundo | 4.7.2026

El secreto de la felicidad de Finlandia está en la región de los Mil Lagos: así es su estilo de vida sin estrés

Spanish newspaper El Mundo explores the secret behind Finland’s famous happiness through the relaxed lifestyle of the Finnish Lakeland region. The article highlights a life close to nature, where lakes, forests, saunas and simple pleasures create space to slow down, disconnect from everyday stress and enjoy a greater sense of wellbeing.

El Mundo

The Times | 6.8.2026

17 easy-breezy twin-centre trips in cool Scandinavia

The Times features Finnish Lakeland among its 17 easy-breezy twin-centre trips in Scandinavia. The article highlights Lake Saimaa and the surrounding region for its idyllic lakeside cabins, sauna and swimming culture, local food and spectacular nature, as well as attractions such as the prehistoric Astuvansalmi rock paintings.

The Times

Paris Select Book | 22.6.2026

L’été en Finlande : notre carnet de voyage au cœur du royaume des lacs, entre nature grandiose, sérénité et art de vivre

French lifestyle publication Paris Select takes readers on a five-day journey through Finnish Lakeland, celebrating Lake Saimaa as a destination for nature, serenity and slow living. From Savonlinna and the Astuvansalmi rock paintings to lakeside saunas, canoeing and encounters with the rare Saimaa ringed seal, the article captures the region’s unique “Chill Like a Finn” way of life.

Paris Select Book

National Geographic NL | 22.6.2026

Deze 6 onbekende Europese meren zijn ideaal voor een vakantie aan het water

National Geographic Netherlands features Lake Saimaa among six lesser-known European lakes that are perfect for a peaceful holiday on the water. The article presents Saimaa as an uncrowded alternative to Europe’s famous lake destinations, inviting travellers to discover its pristine nature, countless islands and waterways, and the tranquillity of Finnish Lakeland.

National Geographic NL

The Luxonomist | 15.7.2026

El lujo silencioso de Finlandia: el refugio para vivir un verano entre lagos, bosques y bienestar

Spanish publication 20minutos explores Finnish Lakeland as a destination for “quiet luxury”, where wellbeing comes from tranquillity, nature and space rather than extravagance. The article journeys through the region’s lakes and forests, highlighting local gastronomy, sauna culture and distinctive places to stay, with Lake Saimaa and Mikkeli region among the featured destinations.

The Luxonomist

Marca | 22.6.2026

Lakeland Finland acerca a Madrid la esencia de la región de los mil lagos

Spanish newspaper MARCA highlights Lakeland Finland through a special event in Madrid that brought the essence of Finland’s thousand-lake region to the Spanish capital. The event showcased the region’s distinctive combination of pristine nature, wellbeing, gastronomy and Finnish lifestyle, introducing Spanish audiences to a destination where lakes, forests and tranquillity are at the heart of the travel experience.

Marca

ABC | 21.7.2026

Los lagos de Finlandia en verano: un increíble paraíso natural aún no masificado

Spanish newspaper ABC presents Finnish Lakeland as an unspoilt summer paradise, where endless lakes, lush forests and peaceful landscapes offer an escape from Europe’s more crowded destinations. The article highlights the Lake Saimaa region and its unique combination of pristine nature, outdoor experiences, sauna culture and relaxed Finnish way of life.

ABC

Travel+Leisure, Italia | 24.6.2026

Lakeland, il regno dei laghi finlandesi

Travel + Leisure Italia takes readers on a journey through Finnish Lakeland, discovering Finland from the water. The article celebrates the region’s endless blue landscapes, forests and islands, highlighting Lake Saimaa as a place where nature, tranquillity, sauna culture and slow travel come together to create an authentic Finnish summer experience.

Travel+Leisure, Italia

Vogue, Adria | 10.8.2026

18 most beautiful European destinations for escaping summer heat

Vogue Adria highlights Finnish Lakeland as one of Europe’s most beautiful destinations for a “coolcation” - a summer escape away from extreme heat and crowded hotspots. With its vast lakes, green forests and peaceful atmosphere, the region offers a refreshing alternative where travellers can slow down, reconnect with nature and experience the relaxed Finnish way of life.

Vogue, Adria
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